Thursday, June 6, 2019
Andrea Jung Ceo of Avon Essay Example for Free
Andrea Jung Ceo of Avon EssayAndrea Jung CEO of Avon By Theresa Bell Andrea Jung CEO of Avon Abstract Andrea Jung has had many executive positions during her life as a vice president, merchandising manager, general merchandising manager, senior vice president and general merchandising manager, executive vice president and is promptly Avons CEO, a Fortune 500 participation, and has been for close the last decade. She is Avons first female CEO since it began in 1886. Andrea Jung has introduced new technology to the order and a new account of make-up. The cosmetics are now existence s gray in 143 different countries brining its attains up 41%. She gave Avon a revamp when she took over gaining trust, reliability, and gaining a competitive value over their competitors. She used a low-cost business-level strategy to gain the vantage over the competitors. The way Avon sales their harvest has not changed it still sales product by a door to door method, but they used new technol ogy to go worldwide making the company more profitable. In 2011 Avon profit has dropped 18% making stakeholders question Andrea Jungs business-style management skill today.Avon needs a new plan inorder to gain the advantage over their competitors and this leads the stakeholders to question Andrea Jungs focus on management. Theresa Bell Keiser University Ron Phillips/Principles of Management December 6, 2011 Andrea Jung CEO of Avon From the start, Avon embraced the revolutionary concept of womens economic empowerment, and this continues to be the driving force for Avon. Building on this rich hereditary pattern is Avons broader commitment to corporate responsibility and the companys role as a global citizen.Added to the core commitment to women are two excess pillars of Avon corporate citizenship philanthropy and environmental stewardship, supported by policies and programs across the companys entire business enterprise to ensure that Avon holds true to its mission and vision. (http //www. avoncompany. com/corporatecitizenship/corporateresponsibility/index. html) Andrea Jung is the Chairman and CEO of Avon and has been for almost a decade, in 2005 she ranked number 5 in the top 50 most powerful women at the age of 48 years old (http//money. nn. com/popups/2006/fortune/mostpowerfulwomen/7. html ). Andrea Jung took over as CEO, after Charles Perrin had problems within the company serving as its CEO for only two years. In 1999, Jung took over as CEO becoming Avons first female CEO since the company began in 1886. Since Jung has taken over as CEO, Avon has gone internationally selling worldwide, instead of well(p) being sold to American women. Jung started a new line of make-up directed at teenage girls and college-age women to build Avons revenue and to gain younger customers.In doing this Jung has taken Avon in a different direction, Avon is now being sold in 143 countries, women selling directly to buyers, and selling worldwide this has brought more business in to the company making it a more profitable company. Since Jung started selling worldwide roughly 40 percent of sales are from South and Central America. (http//www. notablebiographies. com/supp/Supplement-Fl-Ka/Jung-Andrea. html). Avon is now being sold in Mexico, Russia, and Canada, taking the company into a more competitive market.Jung has brought technology into the company focusing on the product sold to gain an advantage over their competitors. In her first five years as CEO, Andrea Jung gave Avon a badly needed facelift. Revenues rose from $5. 3 billion to $7. 7 billion, and profits nearly tripled The business style she used was low cost. Avon had taken the advantage over their competitors when Jung took over as CEO in 1999.Jung was responsible for the profits almost treble using her business style of management. Today Andrea Jung is under fire by the stakeholders due to a drop in sales. Avons sales have dropped by 18% leaving them to question Jungs business management styl e. The company is in need of a turn around plan to gain the advantage over their competitors. The company is under two different investigations to find out if the company bribed officials overseas from Latin, and China. Jung is working on a long-term plan to fix the problems that the company is injury from today.http//www. appleinsider. com/articles/11/10/28/apple_board_member_andrea_jung_facing_scrutiny_at_avon. htmlhttp//www. avoncompany. com/corporatecitizenship/corporateresponsibility/index. htmlhttp//money. cnn. com/popups/2006/fortune/mostpowerfulwomen/7. html http//www. notablebiographies. com/supp/Supplement-Fl-Ka/Jung-Andrea. htmlhttp//www. appleinsider. com/articles/11/10/28/apple_board_member_andrea_jung_facing_scrutiny_at_avon. html.